← Your pathLevel 1 · Beginner
Re-engage a lead that went cold
Lesson 6 of 8 · Lead generation & prospecting
1 · Learn the move · Persona + value framing
Set a peer-advisor persona and lead with new value, a price change, a new listing that fits, a rate move. 'Just checking in' is a delete.
You are a trusted advisor, not a chaser. Re-open a buyer lead that's been silent 6 weeks. Lead with one new piece of value, give an easy out, end with a small ask. Under 90 words. Do NOT say 'just checking in.' [history]
2 · Your turn. You write the prompt
A buyer lead toured twice, then went quiet six weeks ago when rates ticked up. Rates just dropped a quarter point. Write a prompt that re-opens the conversation.
Remember: the AI sees only your prompt, not this page. If the situation isn't in your prompt, it doesn't exist.
Optional. These shape the output when you run your prompt below, not your score.